Vodafone McLaren Mercedes extend Santander partnership

Image by ChrisMRichards via Flickr

Vodafone McLaren Mercedes have extended their corporate partnership agreement with Santander.

The bank has seen its brand awareness rise substantially, particularly in the UK, since joining forces with the team at the start of the 2007 Formula One season.

And an extension between the two parties has been agreed, meaning that both Lewis Hamilton and Heikki Kovalainen will continue to display the Sanatander logo on their racing kits.

Vodafone McLaren Mercedes Team Principal Martin Whitmarsh said: "We are extremely pleased to have extended our hugely successful global partnership with Santander.

"Santander is a great ‘fit’ with Vodafone McLaren Mercedes and our triumphs on the global stage of Formula One."

Meanwhile, Santander have successfully title-sponsored three races in the sport’s calendar since beginning the partnership - the British, German and Italian Grands Prix.

The banking group was also the sponsor when Hamilton became Formula One World Champion in 2008, scooping the title by one point after finishing fifth in the Brazilian Grand Prix.